Global Institute of Logistics Accredits Tri-Ad International Freight Forwarding with Best in Class Accreditation in Recognition of the development of White Glove Smart Courier Services in Canada

The Global Institute of Logistics has today announced that TRI-AD INTERNATIONAL FREIGHT FORWARDING has been accredited with Best in Class status in recognition of the development of its White Glove Smart Courier Service in Canada. The announcement is the result of the Institute’s ongoing research into the evolving role of the Independent Freight Forwarder in Global Logistics, which will be published in 2017. The research is in response to the increasing trend by Beneficial Cargo Owners (BCO’s) to outsource the management of their freight traffic, logistics and supply chain support functions to the independent freight forwarding sector.

Linda Collier President and Founder of Tri-Ad International Signs the ‘Best in Class’ Certification with Kieran Ring CEO & Founder of the Global Institute of Logistics.

In identifying Triad as Best in Class, the Institute is recognizing the pioneering work in white glove logistics services at the company under the stewardship of Linda Collier, its founder, and President. White glove service is one of the supply chain’s most complex specialty areas, encompassing everything from first- and final-mile value-added services, to delicate or high-value product handling. The White Glove Smart Courier program developed at the company demonstrates the unique value creation that is achieved by skilled logisticians in response increasing complexity in supply chains.

The specific application of the White Glove Smart Courier concept that was evaluated by GIL was the solution developed for the Canadian banking sector. Within the Canadian market, there are 6 plus global Banks, each with a demand for specialized White Glove services. Triad developed a high-security process to remove assets, protect the data information stored on these assets, and show full traceability to destruction and/or data wiping. To achieve this objective Triad upskilled its driver workforce to perform pre-inspection of goods, and assembly/commissioning on-site thereby replacing the need and high cost for on-site technicians. Such has been the success of the program, Triad performs these services throughout Canada, the United States, and the Caribbean at the rate of 10,000 devices per month.

Commenting on today’s announcement, Kieran Ring CEO at the Institute said

“I am delighted to present Tri-Ad International Freight Forwarding with its accreditation as Best in Class, I have worked very closely on the research which informed our decision and am in no doubt that in Triad the Institute has identified one of the world’s leading independent freight forwarders. The story of the company’s development is inspiring and demonstrates how by adopting a customer first, market aware approach independent freight forwarders can not only survive but thrive in the global marketplace.

Triad’s White Glove Smart Courier program demonstrates the power of logistics when properly and comprehensively applied. Logistics is the art and science of adding value to goods before, in and after transit between point A and point B. Triad’s program incorporates all these elements by including appointment setting, pre-inspection of goods, assembly/commissioning on site, removal of all packaging material and products to be returned before finally performing an accountable and sustainable end of life/recycling program. I have no doubt that Triad are making a significant contribution to the supply chain which supports the nation’s banking sector by thinking and acting lean and green”

Commenting on today’s announcement, Linda Collier President and Founder of Tri-Ad International Freight Forwarding said:

“I am delighted to accept this accreditation as ‘Best in Class’ from the Global Institute of Logistics. Being the best has always been and will always remain our mission at Triad. We endeavor to be the best in every aspect of our business, including the best freight forwarder, the best partner and the best employer.

Thanks to our clients for choosing Triad. Their loyalty ensures our work and services meets their satisfaction and maintains our global position. I’m very proud of our employees. Thanks to their dedication and commitment, Triad is the epitome of ‘Best in Class’.

I very much look forward to collaborating with the Institute on the development of our case study and to working with the other ‘Best in Class’ forwarders from around the world in building up the knowledge base around best practice”


Tri-ad began doing business in 1988 and has grown into a multi-million-dollar freight forwarding company. Our name means “Three Modes” and represents the three major modes of transportation offered by our company: Land, Sea and Air.

Founded by Linda M. Collier, a former transportation executive with years of experience at a major European freight forwarder. Today, Tri-ad has over 90 employees and has become one of the premier international freight forwarding companies around the world. Because of our many global partners, we can offer a seamless system that integrates the three modes of transportation, giving our clients faster, more secure services.

Tri-ad has been named Canada’s Fastest Growing Company for 3 consecutive years, and founder, Linda Collier, has received many other awards for her extraordinary leadership. We lead the competition with an ever-expanding array of professional services for every major market segment. At Tri-ad, we take full advantage of the most innovative technological breakthroughs for the custom freight forwarding industry.

The Global Institute of Logistics (GIL) was established in 2003 under the Chairmanship of renowned US logistician and author Robert V. Delaney in response to the global logistics industry’s call for “joined up thinking” amongst stakeholders in the global supply chain. GIL looks to resolve the challenges facing the global logistics chain of managing single transport modes, modal systems and targets which are set on stand-alone operations to create a seamless global logistics system.
Acting as a think tank within the sector, GIL brings together thought-leaders and thought-followers as part of a global knowledge network committed to building up the information base, best practices and standards needed. This, in turn, creates a platform through which knowledge is shared, best practice is adopted and trade developed. Today the Institute is a community of organizations and professionals from across the world that share a commitment to collaborating on global logistics solutions.
The Institute’s mission is to ‘Network the Global Logistics Community’

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